The magic behind The Magic Coat

By Marnie Adams, Contributor @ Kids in Perth 15 Feb 2022

The magic coat 5

Parents sometimes can inadvertently project their emotional scars and apprehensions onto children leading to negative long term consequences in their children’s lives.

Maybe your child has witnessed your angry outbursts first hand or how negatively you may view the world during stressful times. Being their most important role model, children are watching and learning from their parents’ thoughts and actions all the time.

While reading The Magic Coat storybook with your child, which is all about supporting a child’s social and emotional wellbeing, as an adult, you will appreciate how useful some of practical strategies in the book can be when it comes to navigating relationships with family members, work colleagues and friends. The beauty that comes from sharing this book as a family is having a common language for understanding and supporting each other’s social/emotional wellbeing.

The magic coat 9

Developed by Di Wilcox, a former primary school teacher, The Magic Coat is a practical analogy that empowers children from within.

Everything begins with the child imagining themselves wearing a bright yellow coat that keeps them feeling happy and safe. Within each pocket, lives a magical character that they can call upon anytime for ideas and inspiration during difficult times…That’s the magic behind The Magic Coat.

After reading this book, most adults will wish that they had their own Magic Coat during their childhood.  Thankfully, it’s never too late for an adult and never too early for a child to start wearing a Magic Coat of their own.

To purchase this inspiring book and for more information about The Magic Coat, visit


Below, you’ll meet some of the characters behind The Magic Coat. Have a question for Di Wilcox and the team at The Magic Coat?

Start a direct conversation by either submitting an enquiry form or Facebook Messenger to the right of this page.

Play Video

What is The Magic Coat?

The Magic Coat is a tool that has been developed to help create confident, calm and caring kids who know how to problem solve, feel safe and manage their emotions appropriately for them to have good mental health and wellbeing.

The program helps children learn to take control and responsibility for their own world and to create positive relationships with adults and children around them.


For Parents

  • For the program to be most effective parents or caregivers are encouraged to attend workshops with their children. Each workshop facilitates important connections and conversations between parent and child so that this communication can continue at home.

For Professionals

  • The Magic Coat is a universal program that doesn't just target one particular type of child. It provides techniques and strategies that are beneficial to every child. The program is taught to teachers, psychologists, social workers, police officers, foster carers and anyone else who deals with children.

Digital Workshops

  • Di Wilcox and The Magic Coat team have now created online, digital workshops. These workshops come with a workbook and Auslan translated versions.

Book a School or Community Workshops

  • If you would like to book a workshop with The Magic Coat for a school or community please contact The Magic Coat

Bring The Magic Coat into your home

The Magic Coat - book

The Magic Coat Book

The Magic Coat teaches children to use the analogy of a bright yellow coat that has magic pockets inside. Each pocket contains characters that will enable them to deal with the day to day issues that they are facing. Children are encouraged to imagine that they are putting the coat on every morning before school so that they feel ready to face the day.

The Magic Coat - myfirstmagiccoat

Magic Coat Toddler Book

The sooner we introduce our children to The Magic Coat the better.

It also comes with a Toddler Journal where parents can keep records and pictures of their children whilst also reading tips and strategies to help raise a healthy and happy toddler.

Social Feed | Latest News

follow on social media

Location | Visit The Pocket

The Pocket is a safe space for kids, it's the home of The Magic Coat.

Get In Touch | Have Questions?

Get in touch with Di Wilcox from The Magic Coat

The magic coat 3
The magic coat Logo


   0477 997 661

The Pocket, 40R Bay View Terrace, Claremont, Western Australia 6010


More from... | Other related articles

More On... | didn't find the right answers?

Share This! Share this content on your Socials

for more ideas, push red button.

Related Articles


Set your toddler on a worldly, learning journey

Kids In Perth Blog Article Feature Image

Kids In Perth’s School Newsletter | Find Schooling Information for your Child | Issue #1 – April 2024